As a Certified Luxury Home Marketing Specialist (CLHMS) and Resort and Second Home Property Specialist (RSPS) with a unique background as a licensed contractor, Lana Parks offers a full spectrum of real estate services tailored to the Destin and Emerald Coast market.
For Buyers: Finding Your Destin Dream
Whether you are seeking a primary residence, a seasonal escape, or a high-potential vacation rental, Lana provides expert guidance through every step.
- Local Market Mastery: Deep, intimate knowledge of Destin's distinct communities, including Crystal Beach, Holiday Isle, Kelly Plantation, and Regatta Bay, to match you with the perfect neighborhood.
- The Contractor's Eye: Leverage Lana's background as a licensed construction/renovating and evaluating homes beyond surface appeal. Receive expert insight into quality of construction, potential repair costs, and long-term investment value.
- Seamless Relocation: Expertise in managing all aspects of the transaction for out-of-state buyers, including virtual showings, coordination.
- Military Relocation Support: Dedicated service as a Military Relocation Professional (MRP) and Florida Military Specialist (FMS) to ensure a smooth transition for military families.
For Sellers: Maximizing Your Property's Value
We employ a strategic, high-exposure marketing plan designed to attract qualified local, out-of-town, and international luxury buyers to your property.
- Strategic Pricing Analysis: A detailed Comparative Market Analysis (CMA) that considers local trends, seasonal fluctuations, and the unique features of the Destin market to price your home competitively for maximum return.
- Luxury Marketing Network: Comprehensive marketing that includes professional photography, virtual tours, high-resolution videos, and premium exposure across top-tier real estate platforms and social media.
- Pre-Listing Consultation: is your essential first step toward a successful sale. Before your home is officially listed, Lana Parks meets with you to conduct a comprehensive walkthrough, leveraging her unique expertise as both a top-tier realtor.
- Expert Negotiation: Aggressive and skilled negotiation to secure the highest possible price and the most favorable terms, managing all contracts and disclosures from listing to closing.
Investment & Second Home Portfolio Management
Destin is a prime location for investment. Lana helps clients identify, acquire, and maximize the profitability of their second homes and rental properties.
- Rental Potential Analysis: Evaluation of properties for their vacation rental income potential, including insights into community rental restrictions and preferred locations for high occupancy.
- Investor Insight: Identification of high-potential investment opportunities, including properties suitable for rehabilitation, new construction, and 1031 exchanges.
Start Your Destin Real Estate Journey
Ready to experience the ALOHA difference—where dedication, humility, and perseverance lead to exceptional client service?